Lost

Title Sequence

CRAZY ENOUGH - Title Sequence from Jr.canest on Vimeo.

Reezig

Here is a good example of how motion graphics can be used. These Reebok ads use simple line and colour drawings that morph into different things. Simple and looks great.

Airside

This is a montage of lots of work done by graphic company Airside. There work looks very professional and shows what is capable with a bit of imagination and after effects

Projecting on Buildings

This is an amazing idea which works amazingly. This could be used as a brilliant advertising tool if used correctly.

Projection on Buildings (3D Video Mapping)
- Watch more Tech Videos at Vodpod.

AUDREY!

Another anchor man kinetic type. This one is also good, i especially like the 'I love scotch' bit.

Dorothy Mantooth

This is probably my favourite sequence because the words are arranged in a good way and i like the way each person that speak has there own section.

I killed a man with a trident

Yesterday

Typography

Another example of mixed type

More type/ image

Was lookin at one of my favourite design studios and they also have don't some similiar things i want to achieve with my type card.
They have also used vector shapes to fill some of the space.

This has been printed probably digitally but if it was a big run it would just use one plate on a litho because it only uses one spot colour

Type

These old jazz playbill posters is the kind of thing i want the back of my promotional card to look like, using different fonts and sizes to create a visually appealing poster

Most of these vintage jazz posters have used one or two spot colours, they would of been produced on an old lithograph printer

Type layout for info

Here is an example of nice layout for info on a product in a small spaces. I need to put my information on quite a small area due to the surface area on my bottles.

This design has used two spot colours which would cut down costs if it was printed on a litho printer and then die cut but im not sure how big the run was so it could of been digitally done and then laser cut. The stock would probably be vinyl.

Hay

I have been researching into different types of hay. Hay is just cut dried grass thats used for food for animals.

This is green hay but i think it is to green to be put in next to my pale pine wood.

This is more bleached hay which has been left out in the sun. The colour would compliment the wood better

Ginger Beer

i found this ginger beer bottle which has a similiar design im looking for. And it has a similar bottle shape to mine.

The decorative typography on the word Bundaberg works well, i could some characteristics from the fonts and apply to my own ideas. The sunshine behind the kangaroo works well.

This label could be only Two spot colours, Black and Red. Because the the orange and the yellow could be tints of the red. I think this would be a big expensive run because i have seen this drink in a fare few places.

More vintage packaging

More Wood

This is a beautiful package for Glenlivet whiskey. Another example to show that products in wooden boxes look amazing!

This would be in an very high price bracket to produce because of the quality of the wood and all the fixtures that you get with it. If you were to buy this it would set you back £176. So they have the designers have taken every care into making this product look quality.

Style / Approach

I want my branding to the brain tonic to sort of look like all these things, but even better.

Modern Technology

i think this is what computer would look like in the 1970's if it could do what computers could do now.

New Zealand Deer

Deer antler is a common ingredient in Chinese tonic preparations. It may be surprising, especially to the practitioner of Chinese medicine, to learn that New Zealand is the world's largest producer of deer antler, followed closely by Australia and Canada (both increasing rapidly), and that Korea is probably the world's largest user of antlers, with an apparently insatiable appetite for antlers of all species. China is also a major producer and consumer of deer antler products and appears to have the longest history of medicinal use of deer antler as well as production via deer farming.

Different Packaging

These wines i think are packaged beautifully. Put into a wooden box (i love wooden boxes) and a glass front with white typography and patterns. I also like the little touch of hay behind the bottles. The glass would probably been screen printed and its only one colour so it would be a relatively simple job although i have never screen printed on glass before so i'm not sure it there are any complications. It would have been a relatively small run because its a private brewer and screen printing one colour isn't that expensive.

Mmmmm vitamins

These vitamins have some nice packaging. They look a bit more professional and appealing than an average vitamin container. These would have been litho because they would have printed a lot of labels to make it cheaper then put on the containers because vitamins are cheap to produce and a lot of people buy them.

They would have saved money also by using only one spot colour and its tints.

Nice invites

These are invitations to a wedding and a party. They both work on the fact that they are interactive and you have to spin the wheel to get all the information.

They have only used one colour and then used different tints to create the effect that there are more. I would of thought that these would of been printed digitally because partys and weddings dont usually have huge amounts of people invited.

But then again the second one looks embossed so it could have been litho print and embossed after. So the second one would have been quite expensive.

They are both very innovative designs with nice use of type which makes them look brilliant. I would definitely RSVP yes.

Dollar bills yo

Ive always loved the detail and complexity of money notes. One of my favourites has to be the american one dollar bill though. I want something like these detailed line drawings on my product in my Good project.

This design would probably be the biggest commercial print job ever, there is 4 billion one dollar notes in circulation at any one time. 16,600,00 are printed a day, yes a DAY! this is because an average life span of a dollar note is only 21 months so they need to replace all the damaged ones. Stock consists of 25% linen 75% cotton

Medicine - Brain Tonic

I think i will steer away from the medicine idea and change it only slightly to the idea of a brain tonic made from antlers. Its still a medicine, but a little less 'strict'.

My idea of brain tonic is the bizarre 'cure for everything' that cowboys and people used to have in the 1800's and early 1900's.

With this idea i have more scope for making it humorous if i wanted and also it fits in perfectly with the 'old style' packaging i have been looking at.

Great Success

I have finally found a bottle that looks great and i can order in low numbers in the UK! Here is the bottle i have ordered (it will come with a cork also)

This will now help me with the design of the label because i know it will wrap around a round bottle.

Original Tonic

One hundred and twenty-four years, Dr. John Pemberton first brewed something he called "Esteemed Brain Tonic and Intellectual Beverage," to be sold to "scientists, scholars, poets, divines, lawyers, physicians, and others devoted to extreme mental exertion."

This beverage is now called Coca Cola.

Brain Tonic

Instead of medicine i thought i could promote the antler medicinal qualities like a Brain Tonic. The sort of ones they had hundreds of years ago.

Mr Burns - "instead of beer, from now on you'll all be drinking this. It's a brain and nerve tonic, rich in proteins and electromagnetic juices. It promotes robust health. Of course, it has been known to cause gigantism, but only in rare cases. Try some!"

Quote from The Simpsons. Mr.Burns offering brain tonic to improve his baseball team.

Medical symbols

Caduceus is a symbol used in Greek mythology that represented Mercury. It has two snakes wrapped around a staff with wings at the top in a helix.

The rod of Asclepius is the symbol of the Greek God Asclepuis who was the son of Apollo who was a practitioner of medicine and healing in Greek Mythology. Therefor a symbol of medicine.

But the US Army medical corps got confused with the Rod of Asclepius (Which has one snake around a staff) and the Cadaceus in the early 20th century. Since theh everyone seemed to copy the mistake so now the Cadaceus has become the symbol of medicine.

solid shapes

Glass containers

I found some glass bottle type things in some shops. They have wide corked tops which my not be best for a 'liquid'

These two i found were good but a little bit to large and small.

This redesign of Zubrowka vodka. I like when packages have natural colours in them and natural nice aesthetic materials to compliment the design like the cork and the string.

Colour, fool.

Boa Boca Gourmet is a company that produces quality foods. They have used different colours to show the difference in there range of products. Its a simple and very effective design strategy.

Nice and simple use of Colour

This is a nice example of how simple colour and shape can be a very effective and eye catching design. This looks like its been done on a thick stock and has been folded to create a folder.

Packaging

I have been looking at old packaging from the early 20th century. This is because they look really good and time and care have gone into each design. Another reason which fits in well with my Good brief is that my target audience is of the older variety of people. Because when you get old you have more health problems so medicine is needed more. If i used a sort vintage/old design approach to the packaging of the medicine it would make the target audience feel more nostalgic and maybe more at ease so the medicine would have a better effect.

Old packaging

Another example of old looking packaging. This is a cigarette case.

Old packaging

I was checking out old vintage design for different things. Although they are worn and sometimes rusty i think this old approach to branding has a nostalgia to it. I think they must have mass produced these by printing right onto the metal and then folding it afterwards